Trend Finder

Before you build a post, a campaign or an offer around a topic, it helps to know if people care about it more this year or less. Trend Finder shows you: type a topic and see whether search interest is rising or falling, the searches breaking out around it, where it is searched, the long-tail searches from A to Z, and what the whole country is searching right now.

It lives at evyus.com/tools/trend-finder and is free with no login. It reads connected search data on our server, so your topic is sent there to look it up.

Who it’s for

Anyone choosing what to post about who wants to ride a rising topic instead of a fading one.
Anyone picking between two words for the same thing (“fractional CFO” or “outsourced CFO”) for a headline, profile or offer.
Anyone planning campaigns who wants to know the busy and quiet months.
Anyone who wants to newsjack what is trending today.

How it works

The page has two tabs: Explore a topic and Trending right now.

flowchart LR
  A[Topic] -->|Find trends| B[Verdict, chart,<br/>rising searches]
  B --> C[Make something with it<br/>in evyAI]
  D[Trending right now] -->|Explore the trend| B
  D -->|Newsjack with evyAI| C

1. Explore a topic

Type a topic. To compare, separate topics with commas, up to 5 at once. Choose a Country, a Time range (from the past week to many years), and what to Search on: Google web, YouTube, Google News or Google Shopping. Press Find trends.

2. Read the report

The verdict: Rising, Falling, Steady, Breaking out or Too small to read, with the average and peak interest. When you compare, it tells you which term gets the most interest.
Interest over time: a chart of how interest moved, plus momentum, the peak, and the best and quietest month. If the topic is seasonal, it tells you to plan campaigns before the busy month.
Rising searches and Top searches: the related searches that are growing fastest (breakouts are new demand you can be early on) and the most common ones.
Where it is searched: the regions with the most interest, great for picking cities and states to target.
Searches A to Z: the long tail people actually type, from “topic a” to “topic z”. Click one to copy it.

Numbers are relative interest from 0 to 100, where 100 is the busiest point in the period you chose. They show direction, not the number of searches.

3. Make something with it

Each button builds a prompt from the report and opens it in the evyAI Agent:

Explain this trend: what is happening, why, and what it means for you.
A content plan: a few weeks of posts tied to the rising and top searches.
Plan my year: when to launch, warm up and go quiet (seasonal topics).
Which term wins?: which word to use in your headline and profile (when comparing).
Post ideas from the searches A to Z.
Be early: rising searches nobody has written about yet.

Write with evyAI on the rising, top and A to Z lists writes a post, carousel, poll or a week of content straight from them.

Pick a country and a window (from the last few hours to the past week) to see what people are searching right now, with categories and a filter. Business, Technology and Jobs are usually the safest for LinkedIn. On each one, Newsjack with evyAI asks evyAI whether it is worth touching for your audience and, if so, for post angles that connect it to your work. Explore the trend opens it in the Explore tab.

What comes out

A clear rising or falling verdict, with the chart and the searches behind it.
Download CSV of the whole report, and Copy or Copy all on the lists.
Content plans, post ideas and newsjacking angles written by evyAI.

Where it fits

Trend Finder is part of the “what to say” step of the content loop on the evyAI Tools overview. Pair it with Question Discovery: Trend Finder says whether a topic is growing, Question Discovery says what people ask about it. Find the questions jumps there with the same topic. Keep your buyers’ problems in Problem Discovery, then open the post with Hook Lab and plan it in the Content Calendar.

Limits

Very small topics do not have enough searches to read. The verdict says “Too small to read”; try a broader term or a longer time range.
Interest is relative, not a search count, so compare topics in the same report rather than across reports.
If part of the data does not come back in time, the page says so and offers Try again.
Something not working? Use Report a problem on What’s New.