Deepfake
In one sentenceRealistic fake video, audio or images of a real person, made with AI, often to deceive.
What it means
Deepfakes put words in someone's mouth or place them in scenes that never happened. The same technology powers legitimate tools (avatars, dubbing); the difference is consent and honesty.
How to use it
- Verify surprising videos or audio before sharing, especially about public figures or your own company.
- Look for Content Credentials where available.
- Never create deepfakes of real people without their consent.
Related terms
C2PA / Content Credentials Voice Cloning AI Avatar AI Ethics
Still fuzzy? Ask the evyAI agent to explain Deepfake with examples for your business.
Ask evyAI