C2PA / Content Credentials
Coalition for Content Provenance and Authenticity
In one sentenceA standard that attaches a tamper-evident "nutrition label" to images and video showing how they were made, including whether AI was used.
What it means
C2PA is an industry standard backed by companies including Adobe, Microsoft, Google, OpenAI and camera makers. Content Credentials record where a file came from and how it was edited. Many AI image tools add them automatically.
LinkedIn shows a small "CR" label on images with Content Credentials.
How to use it
- Check an image's credentials before sharing a surprising photo.
- Know that editing or re-saving an AI image can keep or strip these credentials.
In evyAI
evyAI's free Image Studio can read an image's Content Credentials and show whether it was AI-generated.
Related terms
Deepfake AI Image Generation AI Watermark
Still fuzzy? Ask the evyAI agent to explain C2PA / Content Credentials with examples for your business.
Ask evyAI