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Prototype Intelligence

Personal Brand Radar

Everything about you online, in one library, plus Google Alerts on steroids

What it does
We look you up everywhere: search results, articles, press releases, podcasts, YouTube, reels, shorts, every social site, and anything about your company. It all goes into a Brand Library you can learn from and repurpose. Then a weekly radar watches for anything new about you.
You set up once
  • Your name, company, and any aliases or past companies
  • Your social handles
  • Names of people often mentioned with you (co-founders, hosts)
  • What counts as a false match (others with your name)
You get
  • Day 1: a full brand audit. Every mention found, sorted into articles, press, podcasts, video, social, images, and mentions by others
  • Every asset saved: transcripts of your videos and podcast appearances, images, quotes people pulled from you
  • A 'what the internet says you are' summary: the topics, phrases, and claims that show up most
  • Repurpose buttons on every asset: turn a podcast answer into a post, a quote into a graphic, a talk into 5 shorts
  • Weekly radar: new mentions, new videos you appear in, people quoting you, reviews, and anyone using your name, each with a suggested response or repost
The loop (why people stay)
The library grows every week. Each radar item is Repurpose, Respond, Save, or Not me. Nothing repeats, false matches teach the filter, and a 'mentions this month' number shows your brand footprint moving.
Why this workflow
Most people have no idea how much of their best content already exists, in other people's podcasts, event recordings, and articles. This finds it, saves it, and keeps watching. Google Alerts misses video, social, and images, and never tells you what to do with a mention.
Data and engines
  • SerpAPI (web, news, images, video)
  • YouTube search + transcripts
  • Podcast index search
  • Social profile scans (LinkedIn, X, Instagram, TikTok, Facebook)
  • Press release wires
  • evyAI repurpose writers
Cadenceone-time deep dig, then weekly
DeliveryBrand Library in evyAI, Weekly email
Build effortMedium
Pricing idea25 coins for the deep dig, 2 coins per weekly radar

Prototype: what you receive

Brand radar: 7 new mentions this week (library: 312 assets)one-time deep dig, then weekly
homepage screenshot

You were quoted in Inc.: 'AI will not replace your marketing team. Not having one will.'

Inc.com, article on small business AI, published Tuesday, 2,400 shares
Suggested: repost with the story behind the quote, and add the quote to your Featured section. Graphic ready with the quote on your brand purple.
Write the repostSave graphicSave onlyNot me
homepage screenshot

New podcast appearance found: The Agency Edge, ep. 112 (52 min)

Published last Thursday, transcript saved to your library
Best 3 moments pulled: the 'fired by a client' story at 14:20, your 3-post rule at 31:05, the hiring rant at 44:10. Each is ready as a post and a 45-second short script.
Make 3 postsGet short scriptsSave only

Someone else named Joe Apfelbaum is listed as a dentist in Ohio

Found on 2 directory sites
Looks like a false match. Mark it and we stop showing anything from these sources.
Not meThat is me

What the internet says you are

From 312 assets: 41 articles, 28 podcasts, 66 videos, 140 social posts by others, 37 images
Top topics: LinkedIn for business (38%), AI employees (24%), networking (17%), EO and community (12%). Most repeated phrase: 'You do not get to skip the busy week.' Never mentioned: your book. Gap worth closing.
Open Brand LibraryExport brand summary

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